Thailand Tourism Authority in order to attract Chinese tourists to put information

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In the international tourism exhibition, National Tourist Board are still uses a traditional way to promote itself--the flyers. But Thailand Tourism Authority is making the flyers become different. Ad Agency Leo Burnett for the Thailand Tourism Authority has made a series of temporary tattoos, named "tattoo Flyer".

You can choose from a variety of Thailand features tattoo stickers, such as Thai massage, temples, these tattoos can also be used as QR code use. As long as people took out his mobile phone brushed myself a, you can link to Thailand around the video.

This high-tech form of tattoo is not something new. World's first two-dimensional code tattoo from an artist who works in Paris, named Karl Marc, his two-dimensional code lines into a customer's tattoo. As long as scanning, mobile phones can play a short animation about tattoos.

Zhihou, QR tattoos began to take out from time to time be used. Also summarized the line QR tattoo trilogy. The first is to find a good tattoo artist can only guarantee the precise pattern. The second is to create a permanent. Flat places on the third is the best body tattoos, tattoos are better scanning of electronic equipment.

Of course, tattoos and other two-dimensional codes like tattoos, face the difficult cleaning problems, but if the linked content is not stable and permanent platform, after the links expire or disappear, two-dimensional code tattoo is also likely to be of little value. From this perspective, the Thailand Tourism Authority launched temporary tattoo a relatively intimate and lovely designs.

Last November, the "tattoo Flyer" was first held in Shanghai China International Travel Mart (CITM) launched. According to the Thailand Tourism Authority said, after the show, from China to Thailand Tourism increase 42%, and "tattoo Flyer" was an important factor driving the growth.

This description may sound exaggerated, but the CITM is Asia's largest tourism fair, exhibitors include the world of China's 31 provinces and travel agents, hotels, airlines and other enterprises, to stand out in this huge event is not an easy task, and "tattoo Flyer" help Thailand did. This year Thailand Tourism Bureau plans to put the "tattoo Flyer" extended to all international tourism exhibition.

In 2015, of foreign tourists in Thailand is expected to reach 29 million to 30 million passengers, nearly caught up with Malaysia's overall human population size. In July, Thailand had received international tourists of about 2.64 million passengers, most of them from China.

Of course, in addition to "tattoo Flyer", tourists visiting Thailand there are a lot of the more major reasons such as Thailand to be introduced multiple-entry tourist visa up to 6 months of the policy, as well as the continuing depreciation of the Thai baht, which makes Thailand play more cost-effective.